PROJECT
Brand Identity
BRAND
Illuminate Bridge City
PERSONALITY
Contemporary
Joyful
Inspirational
INDUSTRY
Non-Profit / Arts
NEW POSSIBILITIES
The Willamette Light Brigade is a non-profit arts organization committed to bringing light to Portland, Oregon’s waterfront. Through a new initiative, Illuminate Bridge City, the group is actively planning for a new, large-scale venture across the many bridges of the city. In addition to the annual Light Festival, organizers hope create a world-class art feature in our fair city. I had the privilege of helping them to design a visual identity that honors the heritage of the foundation and fosters the sense of wonder that only light-based art can create.
